A.G. Coombs Branding and Website

Client: A.G. Coombs

Campaign: Brand Refresh and Website

Target Market: Large Commercial Developers/Property Owners/Government/Public Institutions/Top ASX Companies


Brand and digital marketing wasn’t consistent with A.G. Coombs' position as Australia’s most innovative building services specialist.


We knew A.G. Coombs had brilliant stories to tell. We just had to uncover the stories and build a resource to showcase them to the market, especially growth markets in NSW and QLD. The brand was redeveloped with careful attention to the heritage of the organisation - something very important to the ethos of the business. The website project is a summation of user research and careful content curation to build the ideal online experience for A.G. Coombs.


The new site and brand have only just launched – A.G. Coombs is now ready for the next chapter in it’s juggernaut story.      “Our partnership with OMG! Creative has allowed us to communicate, from the heart of our organisation, who we are. They understood us. From our future focus and innovation in engineering to our rich history and strong values based culture, OMG helped us define our story and evolve our brand. The proof is self-evident: our new branding and digital owned assets balance our capabilities and values and communicate them with the sense of trust and loyalty we wanted to convey.” - Strategic Development Director Bryon Price